Let's Build A Podcast, Together.


The Podcast Accelerator is a step-by-step online course that teaches you how to build, launch, and grow your podcast.

Follow along while industry expert Joe Massa builds a brand-new show alongside you.

What We Will Cover:

Phase 1: Concept Development

Lay a strong foundation by identifying your niche, defining your target audience, researching competitors, and shaping the unique voice of your show. You’ll choose a podcast name and format that aligns with your goals and speaks to your listeners.

  • Choose Your Niche
  • Identify Target Audience
  • Research Competitors
  • Develop Your Format and Frequency
  • Choose a Name and Tagline

Phase 2: Branding & Setup

Turn your podcast vision into a recognizable brand by designing cover art, crafting a compelling show description, and setting up your recording environment with the right gear. You’ll also create intro and outro elements that give your show a polished, professional sound.

  • Design Logo and Cover Art
  • Craft Show Description
  • Create Intro and Outros
  • Equipment Essentials
  • Prepare Recording Space

Phase 3: Content Creation

Learn how to plan your episodes, record with confidence, and produce high-quality content that keeps listeners coming back. This phase includes editing, writing detailed show notes, and batch recording to stay ahead of your release schedule.

  • Outline Episodes
  • Record Pilot
  • Edit Audio/Video
  • Write Detailed Show Notes
  • Batch Recording

Phase 4: Launch & Distribution

Prepare your show for the world by selecting a hosting platform, submitting to major podcast directories, creating a website or landing page, and developing a strategic launch and marketing plan to reach your target audience.

  • Choose Hosting Platform
  • Submit To Podcast Directories
  • Create Website & Social Media Channels
  • Develop Marketing Strategy
  • Plan Your Launch Date

Phase 5: Grow & Monetize

Unlock your podcast’s full potential by engaging listeners, repurposing content, analyzing performance, and exploring partnership or monetization opportunities. This phase is all about achieving sustainable growth and leveraging your voice to work for you.

  • Listener Engagement
  • Repurposing Content
  • Review & Leverage Analytics
  • Network & Collaborate
  • Monetization Strategies

Meet Your Instructor

Joe Massa

With over two decades of experience in the broadcasting and podcasting industries, I have cultivated a dynamic career that spans radio, syndication, and podcasting. My journey in the radio industry began in 2003, when I took on various roles, including Music Director, Promotions Director, Program Director, and On-Air Host, across AM, FM, and online formats. I also served as a nationally syndicated radio host on two separate satellite radio platforms, bringing engaging content to listeners nationwide.


What People Are Saying:

The Podcast Accelerator was a great learning tool for me as I try to explain my new business ventures in a cohesive and compelling way.  Joe Massa has created an easy to follow, step-by-step tutorial to help entrepreneurs produce and update their podcast.  With the Podcast Accelerator, I am off and running on my next career!

Mike Nelson

20x Emmy Award Winning Meteorologist and TV Personality

The Podcast Accelerator is the course I used to help me leap into the world of podcasting. Even as a 30-year radio veteran, this program educated me on the new technologies of today's broadcast world. I loved the simplicity of the process from setup to recording, editing, and distribution. I STRONGLY recommend Joe Massa and the Podcast Accelerator if you're considering starting a podcast.

Maria "Cha Cha" Chavez

National Radio Personality

Owner of Chile Lizard Productions

Ready to Turn Your Passion Into a Podcast?

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